Friuli Innovazione, organizes within the "ATLAS - Adriatic Cultural Tourism Laboratories" Project - funded by the Interreg Italy - Croatia Cross-Border Cooperation Program, three workshops addressed to operators in the sector of regional cultural tourism.

Main recipients: managers and operators of cultural sites, B & B managers, videomakers and storytellers, social media managers

- November 14th:

Lecture with the prof. Omero Paolo, professor of web technologies at the University of Udine and co-founder of InfoFactory.
The contents focus on an overview of the tools for digital promotion, content strategy and SEO; community management and mail marketing.

- November 28th

Practical laboratory: google ADV + Semrush
Group work of your choice: development of ICT strategy for the tourism product or social.